Join me for a conversation with Jason Reser, owner of Reser Bicycle Outfitters and Trailhead Coffee, and the Trail Development Director for CORA, Cincinnati Off-Road Alliance. Jason has deep community roots in the Greater Cincinnati & Northern Kentucky region. He has been a volunteer in the cycling community for over 20 years and began serving on the CORA Board of Directors in 2014. Named Trail Development Director in the winter of 2019, Jason is responsible for executing funding opportunities, creating partnerships, and working with land managers to increase access to trails so that everyone has access to trails everywhere.
We discuss Jason’s journey into the bicycle industry, current events in the bicycle industry including the effect of the COVID Pandemic, and all the good CORA does in Northern Kentucky, Southwestern Ohio, and Indiana.